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Toto, we aren’t living in the 90s anymore. Gone are the years of the Yellow Pages. These days it’s crucial to have your business visible online. Particularly on social media platforms such as Facebook, Twitter or Instagram. Social media is an essential piece of the marketing strategy to…

When you think about the key difference between marketing and advertising, picture it this way – marketing is the pie and advertising is a slice. Simply put, marketing is all the avenues used to link a product to a client. Concordia University describes marketing as “a process that involves design, creation, research…

Ahhh, entrepreneurship. Walking the line between opportunity and uncertainty. An idea sparks, a door opens and boom – you’ve stepped into a wide-open field of creation, decision making, successes and failures. In 2016, Vant Marketing was born from an individual’s idea to ignite the digital landscape. Vant steadily grew from a…